This Crown Royal custom quilt and the two pillows accompanying it were made from 51 Purple, Peach, and Apple Crown Royal bags. The velvet bags give the quilt a unique texture and warmth.

Crown Royal whiskey’s history began in 1939 when it was created by Samuel Bronfman, president of Seagram, to honor the visit of King George VI and Queen Elizabeth to Canada. The result was a smooth, rich spirit, combining over 50 of the finest whiskies.

The distinctive purple bag with gold stitching, which has become synonymous with the brand, was initially designed as a regal touch for the royal couple. This attention to detail and commitment to quality quickly garnered Crown Royal a reputation as a premium whisky, both in Canada and internationally.

Crown Royal’s flavor profile is characterized by a creamy, rich taste with hints of vanilla, oak, and subtle spice, making it a favorite for sipping neat or crafting elegant cocktails. Over the years, the brand has expanded its portfolio to include various expressions, such as Crown Royal Reserve, Crown Royal XO, and flavored variants like Crown Royal Apple and Vanilla, each offering a unique twist on the classic blend.

Crown Royal whiskey bags are a cultural phenomenon. Originally designed to add a regal touch to the whiskey, the bags have become collectible items, often repurposed in creative and practical ways. The bags are also popular in charity and fundraising circles. Crown Royal has embraced this enthusiasm by launching initiatives like the Crown Royal Purple Bag Project, where fans can donate their empty bags to be repurposed into care packages for military service members.